UPROXX: TheBasement Series In Los Angeles Is Where You Can See Tomorrow’s Stars Before They Blow Up

Music discovery is at an all-time high. With algorithms, blogs, social media, and direct marketing by artists and their reps, it seems like every day is a chance to find yourself falling in love with a new artist’s music. But the downside is that there are so many that it can be hard to keep track of them all, let alone figure out which ones are fly-by-night flashes in the pan and which are the real deal.

That’s why live shows are still the best form of music discovery, even with all the newfangled technology throwing new rappers and singers onto our radars all the time. There’s an opportunity to connect with what makes each artist special, their unique energy, charisma, and how they engage with a live audience — that’s what separates the one-hit-wonders from the rising stars and the superstars in the making.

In Los Angeles, the live showcase that best displays the next generation of stars before they gain national attention is TheBasement Series. A monthly industry showcase, TheBasement Series highlights some of the hottest emerging talents from across the country. This week, the show featured rising stars Dub Aura, GoGo Morrow, Inayah, Josh Levi, and KenTheMan, who electrified the stage at Break Room 86 in downtown LA. Each artist also told us which song of theirs fans should check out first. You can get to know each from the quotes and photos below.

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Article written by: Aaron Williams, Hip Hop Editor for UPROXX